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DEVELOP NEW BUSINESS STREAMS, OPPORTUNITIES AND PRODUCTS
 Develop appropriate products and services for the emerging business opportunities
Whats the Point  Living Proof  How to do it
 Whats the point?

It is good business sense to develop products and services that are ‘future-proofed’ in terms of our changing environment. For example, considering the true cost and future availability of resources. Thinking about the carbon footprint of the ‘change’ both in development and live use. And understanding new and emerging risks within specific markets and economies.

 Why?
 
  • General awareness of the risks and opportunities posed by environmental issues is on the increase. For example, media coverage of climate change issues has increased by over 500% between 2003 and 2008.
  • Government legislation and policy will drive a need for change in products and markets.Business recognises that Sustainable Development is an opportunity to generate competitive advantage for their business;
    • attracting the ‘green consumer’ through developing attractive ‘green’ propositions  being able to develop new products which respond to changes in legislation and policy and take account of emerging risks
    • addressing the sustainability of their own supply chains
  • Consumers are faced with fierce competition and differentiation in their marketplace. Finding the right trigger is key – this could just as easily be through responding to personal and ethical preferences as getting the best price.
 
 Extra benefit to your company

 

  • Focusing on the emerging risks and future opportunities clearly builds a stronger and more sustainable future for your business.
  • Focusing on a more sustainable future for your business will bring about efficiencies and cost savings in the medium to long term.Having a responsible and visible commitment to Sustainable Development is high on the priority list for the recruitment market. Graduates in particular place significant importance on this in their employment choices.
  • Sustainability plays strongly to an organisation’s values and behaviours, and is great tool for motivation and momentum building within the business and the communities in which you operate.
 
 Download the how-to guide in Full
 Each 'How-To' briefing is available in pdf or word formats. To read the PDF document with a screen reader please link to the Access Adobe website which provides useful tools and resources. Adobe also has a free online conversion tool for PDFs.
 PDF Icon  PDF file Develop new business streams opportunities and products.pdf
size 160kb
 Word Icon  Word file Develop new business streams opportunities and products .doc
size 135kb
The Practice Journey
© Small Business Consortium 2008