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Whats the point? |
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You CAN build better relationships with your customers and employees by supporting a social cause. |
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Why? |
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- Giving relevant skills or time can contribute to real social change.
- You can choose a social cause that is relevant to your business or sector.
- Encouraging your customers and suppliers to work with you gives a new dimension to your relationships.
- Developing a cause-related marketing programme to help others can boost your bottom line.
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Extra benefit to your company |
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- Supporting a good social cause is motivational for staff at all levels.
- By seeking mutual benefit you can boost your staff development programme.
- You can help increase sales and customer loyalty.
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